The brochure includes a large amount of statistics about how many people and chapters are involved, how many people made decisions to follow Jesus through our ministry, the ethnic makeup of our students, etc. My job is take this text and transform it into something that will engage readers and help them process what all the information means. The result is below:
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Information design is one of the things I love about my job. It's my hope that this infographic will help potential donors know more about InterVarsity's ministry, and as a result, be compelled to support our mission.
Check out my first post on information design here and other infographic examples here.